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A late-night show is dropping the monologue. The clips economy already did.

The format that defined the genre for sixty years is being replaced with a longer interview and a shorter run time, after producers found that almost nobody watches the opening live.

  • Opening monologue replaced by a cold-open interview segment
  • Run time cut from 43 minutes to 31; the show moves to four nights a week
  • About 78% of the show’s views already come from clips, not broadcast
A cinema on a quiet weekday. Almost four in five views of the show now come from clips.
A cinema on a quiet weekday. Almost four in five views of the show now come from clips.Joe Mabel / Wikimedia Commons

A network late-night program is dropping its opening monologue, the single most recognizable element of the format, and rebuilding the show around a longer interview.

The decision came from audience data that has been pointing the same direction for years. About 78 percent of the program’s total views come from clips distributed after broadcast rather than from the live airing, and within those clips the monologue underperforms interview segments by a wide margin on both completion and sharing.

The economics of a clip

A monologue is expensive. It requires a room of writers producing topical material that expires within a day, and it must be written against a news cycle that keeps moving until taping.

An interview segment costs a booker and a producer. It travels better, because a good exchange remains watchable a week later, and it is far cheaper per minute of distributable material.

We were paying eleven writers to produce the least-watched eight minutes of the show, because that is how it has always started.— An executive producer involved in the change

What replaces it

The show will open cold on an interview, run 31 minutes rather than 43, and air four nights a week instead of five. The writing staff is being reduced, with several writers moving to a digital unit producing material that never airs on television at all.

A cinema on a quiet weekday. Almost four in five views of the show now come from clips.
A cinema on a quiet weekday. Almost four in five views of the show now come from clips.Joe Mabel / Wikimedia Commons
  • Format: monologue replaced by a cold-open interview
  • Run time: 31 minutes, down from 43; four nights a week rather than five
  • Distribution: about 78% of views already come from post-broadcast clips
  • Staffing: writing staff reduced; several writers move to a digital-only unit

Two rival programs have made smaller versions of the same change in the past eighteen months, shortening monologues rather than removing them. Whether the genre survives without its opening is a question the industry has been circling for a decade, generally by lengthening the interview and hoping nobody noticed.

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